Everyday Luxury
ORO Cocktails is the premium brand of Italian cocktails, created with the mission of reimagining the iconic drinks that have defined Italy, now with a fresh look: ready-to-drink, in premium packaging with luxury art deco-inspired graphics, in a convenient 20cl format to enjoy anywhere. And the taste? It’s authentically Italian, with only 8% ABV. Each sip is a masterpiece of flavor, innovation, and celebration.
Our Story
This story tells of a meeting where expertise in wine and sparkling wine merged with Milanese mixology, giving rise to a brilliant entrepreneurial idea.
Gloria and Edoardo, close friends and business partners, have spent years working together to export high-quality Italian products. Their shared passion and seamless collaboration have already led to remarkable success. The next chapter of their journey unfolded when their mutual friend and business partner, Giovanni, introduced them to Giulio, a charismatic figure deeply rooted in the wine-making traditions of Italy’s Langhe region.
During an “Aperitivo”, an immediate connection formed among the four. Over drinks, they spoke about cocktails, the Milanese lifestyle, and Italy’s aperitif culture, from chic venues to the most fashionable gatherings.
In that moment, a creative spark was ignited. And so, ORO Cocktails was born—a project destined to shine like gold, synonymous with quality, elegance, and excellence.
The story of Gloria, Edoardo, Giulio, and Giovanni is one of friendship and vision: a journey that transformed an idea into a reality ready to stand out in the ready-to-drink cocktail market.
ORO Cocktails Team
Edoardo Vaghi
Product Manager (PM) /
Chief Finance Officer (CFO)
Gloria Garbarini
Export Manager (EM) /
Chief Marketing Officer (CMO)
Giovanni Graziano
Chief Technical Officer (CTO) /
Project Manager (PM)
Giulio Bosca
